New York attorney, magician and author, Sara Crasson, can now add another title to her name: Resourceress of the S.A.M. The Society of American Magicians recently created this position for Sara which allows her to put together those who need knowledge and those who have experience. She is also the producer and emcee for the “Flavors of Magic” shows that feature magicians of diversity. And her book, “Own Your Magic” should be a “must read” for any magician who considers themself as a professional.
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This week, Sara tells us what the “Resourceress” does and how she puts together people in our colony of magicians to make us a better, more knowledgeable community. She also recognized that there are a lot of diverse backgrounds, ethnicities, sexual persuasions, cultures and faiths within our magic world, all of whom need to have a platform and be recognized. So she founded “Flavors of Magic” which features those out of the mainstream, predominantly white male dominated field of magicians. She talks about how this came about and how she produces shows to highlight diversity.
But the bulk of this conversation is our discussion of taking charge of your magic “brand” and how to go about protecting your name and your intellectual property using copyrighting, patenting and legal documentation. This can all be done online and her book “Own You Magic” details how to navigate through the complicated websites to get it done. But she also gives some basic instructions here on what to do and how to do it.
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